You’ve likely noticed QR codes popping up in more and more places. Large brands are utilizing them in their marketing campaigns to connect print and online media with measurable results. But QR codes are affordable to create, and a great way for SMBs to integrate their online and offline marketing. Creating a QR Code QR [...]
If you’re not familiar with Groupon yet you’ve likely been living under a rock. Or maybe you simply aren’t into football or the internet. Between their Superbowl commercial fiasco and their sprint to an estimated $25 billion valuation, Groupon has been making waves, headlines and loads of cash. So for those of you who aren’t [...]
Marketing agencies can be very expensive. So can design work, consulting, book keeping and nearly every other business supplement. The good news is that there are many online resources that can help you with all of these things. The bad news is that there really are many online resources and it can be confusing and [...]
For many people, a smartphone is a luxury and a convenience. For small business owners, it is a lifeline. Without one they simply can’t reach peak productivity. The basic functions — email, contacts, and calendar — make life manageable on the go. But that’s just the beginning of what small business owners can get out [...]
You’re a small business. You don’t need a social media command center that looks like the star trek control panel. But as busy as you are, you can’t afford not to spend a few moments to get familiar with Yelp. Yelp had 41 Million visitors this past December, many of which represent the very market [...]
Networking personally or for your growing business has never been easier or more complicated than it is now. It used to be that new business owners would head to the local chamber of commerce, register his or her business and call it a day. You’d attend the monthly meetings and meet as many local businesses [...]